CRAFT ranks #18 in the competitive Vapes category, improving from #25 in just one year. It competes against leaders like OIL (CO) and BATCH EXTRACTS, gaining 7 spots on BATCH EXTRACTS and 8 on OIL. The brand is steadily closing the gap with the top players.
SKU View
Top Selling ProductsJun 2026
Top products for Jun 2026 with sales and momentum indicators.
CRAFT's sales surged 27.5% YoY, reflecting a successful mid-tier pricing strategy. This contrasts with a decline in unit sales, emphasizing the brand's ability to drive revenue effectively. The recent three-month trend shows a 13.5% increase, further solidifying its market position.
Categories
VapesFlowerPre-RollsAccessoriesOral
Top Category: Vapes
Price Tier: Mid-Market
States Active: 2
2Y Sales Trend
12.3%
Vapes dominate at 74.2% of sales, soaring by 53.9% YoY. Pre-Rolls are the fastest-growing category, skyrocketing 125.4% YoY, while Flower lags at 10.9% with a 10.8% decline. Oral products are struggling, down 51.4% YoY.
Category
Sales Share
Avg Price
YoY
Vapes
80.8%
$20.18
13.7%
Flower
9.7%
$39.32
72.2%
Pre-Rolls
6.4%
$15.1
31.1%
Accessories
1.6%
$7.75
29.7%
Oral
1.5%
$5.7
60.1%
Trend View
Market Insights SnapshotJun 2026
24-Month Trend
Average Price
$19.39
YoY Sales Trend
9.2%
2Y Sales Trend
12.3%
Category Breakout
Category
Sales Share
Avg Price
YoY
Vapes
80.8%
$20.18
13.7%
Flower
9.7%
$39.32
72.2%
Pre-Rolls
6.4%
$15.1
31.1%
Accessories
1.6%
$7.75
29.7%
Oral
1.5%
State Rank Table
State
Vapes
Flower
Pre-Roll
Accessories
Oral
Colorado
22
⊖
⊖
34
11
CRAFT's market share is concentrated in Colorado (90.3%) and British Columbia (9.7%), highlighting its strong foothold in these top cannabis states. With a focus on just two states, the brand is well-positioned for growth in this concentrated market.
Craft Top StatesJun 2026
