Top States
Swisher Top StatesApr 2026
Top states where Swisher is active based on indexed sales coverage.
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Apr 2026
We may be best known for the world’s best-selling cigar — Swisher Sweets — but our portfolio includes a variety of cigars, cigarillos and smokeless tobacco products for discerning consumers.
SWISHER surged with an impressive 18.9% YoY growth, climbing from #11 to #8 in Michigan's competitive landscape. Over the past three months, sales skyrocketed by 83.9%, showcasing its strong mid-tier positioning.
Categories
Top States
Top states where Swisher is active based on indexed sales coverage.
Trend View
24-Month Trend

Average Price
$15.93
YoY Sales Trend
18.9%
2Y Sales Trend
13374.6%
Pre-Rolls dominate at 99.2% of total sales, marking an 18.4% YoY increase—this category is the fastest-growing segment in the market.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Pre-Rolls | 100.0% | $15.88 | 18.4% |
Trend View
24-Month Trend

Average Price
$15.93
YoY Sales Trend
18.9%
2Y Sales Trend
13374.6%
Category Breakout
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Pre-Rolls | 100.0% | $15.88 | 18.4% |
State Rank Table
| State | Pre-Roll |
|---|---|
| Michigan | 8 |
SWISHER's presence is concentrated entirely in Michigan, capturing 100% of its sales in this top cannabis state.
| State | Pre-Roll |
|---|---|
| 8 |
Market Position
Currently ranked #8, SWISHER competes in the leading Pre-Rolls category against JEETER (#1), CALI BLAZE (#2), and others. The recent climb from #11 to #8 highlights its competitive momentum.
SKU View
Top products for Apr 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1 | Pre-Rolls | 253.8% |
#2 | Pre-Rolls | 225.8% |
#3 | Pre-Rolls | 233.5% |
#4 | Pre-Rolls | 206.2% |
#5 | Pre-Rolls | 190.8% |
#6 | Pre-Rolls | 251.7% |
#7 | Pre-Rolls | 240.5% |
#8 | Pre-Rolls | 331.5% |
Benchmarking
Peer brands benchmarked against Swisher using competitive landscape rank coverage, proximity, and momentum.