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Brand Explorer/Top Smoke

Top Smoke

Aug 2026

Overview

TOP SMOKE's sales dropped 43.9% YoY, with a significant 17.6% decline over the last three months. Despite a low-price tier, the brand's struggles reflect a failure to engage buyers effectively.

Categories

Pre-RollsVapesConcentrates
  • Top Category: Pre-Rolls
  • Price Tier: Value
  • States Active: 1

Top States

Top Smoke Top StatesAug 2026

Top states where Top Smoke is active based on indexed sales coverage.

Trend View

Market Insights SnapshotAug 2026

24-Month Trend

Top Smoke market trend chart

Average Price

$3.72

YoY Sales Trend

35.0%

2Y Sales Trend

12.2%

Pre-Rolls account for 71.8% of sales but fell 39.2% YoY. Vapes hold 26.8%, down 32.9%, while Concentrates collapse at 91.5% YoY, marking the slowest category growth.

CategorySales ShareAvg PriceYoY
Vapes17.1%$3.4564.8%

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TOP SMOKE is exclusively active in Michigan, where it holds 100% of its sales. The brand's geographic concentration underscores its limited reach.

StatePre-RollVapor PensConcentratesFlower

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Market Position

Competitive LandscapeAug 2026

Ranked #31 in Pre-Rolls, TOP SMOKE lags significantly behind leaders like JEETER and CALI BLAZE, having dropped from #15 over the past year. Competitive tension is high as it trails 30 spots behind the top brand.

Pre-Rolls in Michigan Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Top Smoke: 25Top Smoke: 23Flow (mi): 31Flow (mi): 7Cali Blaze: 2Cali Blaze: 3Jeeter: 1Jeeter: 1Mitten Extracts: 3Mitten Extracts: 2

SKU View

Top Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Ice Cream Cake 1 Pack Infused Pre Rolls 1 Gram
Ice Cream Cake 1 Pack Infused Pre Rolls 1 Gram
Pre-Rolls60.4%
#4
Runtz 28 Pack Pre Rolls 28 Gram
Runtz 28 Pack Pre Rolls 28 Gram
Pre-Rolls23.3%
#6
Lemon Cherry 1 Pack Infused Pre Rolls 1 Gram
Lemon Cherry 1 Pack Infused Pre Rolls 1 Gram
Pre-Rolls48.7%
#8
Ice Cream Cake 28 Pack Pre Rolls 28 Gram
Ice Cream Cake 28 Pack Pre Rolls 28 Gram
Pre-Rolls109.2%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Top Smoke using competitive landscape rank coverage, proximity, and momentum.