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Brand Explorer/Top Smoke

Top Smoke

Apr 2026

Overview

TOP SMOKE's sales dropped 43.9% YoY, with a significant 17.6% decline over the last three months. Despite a low-price tier, the brand's struggles reflect a failure to engage buyers effectively.

Categories

Pre-RollsVapesConcentrates
  • Top Category: Pre-Rolls
  • Price Tier: Value
  • States Active: 1

Top States

Top Smoke Top StatesApr 2026

Top states where Top Smoke is active based on indexed sales coverage.

Trend View

Market Insights SnapshotApr 2026

24-Month Trend

Top Smoke market trend chart

Average Price

$4.38

YoY Sales Trend

43.9%

2Y Sales Trend

50.8%

Pre-Rolls account for 71.8% of sales but fell 39.2% YoY. Vapes hold 26.8%, down 32.9%, while Concentrates collapse at 91.5% YoY, marking the slowest category growth.

CategorySales ShareAvg PriceYoY
Pre-Rolls72.0%$4.7939.2%
Vapes26.9%$3.4932.9%

TOP SMOKE is exclusively active in Michigan, where it holds 100% of its sales. The brand's geographic concentration underscores its limited reach.

StatePre-RollVapes
31⊖

Market Position

Competitive LandscapeApr 2026

Ranked #31 in Pre-Rolls, TOP SMOKE lags significantly behind leaders like JEETER and CALI BLAZE, having dropped from #15 over the past year. Competitive tension is high as it trails 30 spots behind the top brand.

Pre-Rolls in Michigan Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Top Smoke: 20Top Smoke: 31Swisher: 18Swisher: 8Jeeter: 1Jeeter: 1Cali Blaze: 2Cali Blaze: 2Mitten Extracts: 4Mitten Extracts: 3

SKU View

Top Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Sherb Cartridges 1000 Mg
Sherb Cartridges 1000 Mg
Vapes14.4%
#2
Guava Cartridges 1000 Mg
Guava Cartridges 1000 Mg
Vapes16.9%
#3
Zkittles Cartridges 1000 Mg
Zkittles Cartridges 1000 Mg
Vapes5.3%
#4
Ice Cream Cake Cartridges 1000 Mg
Ice Cream Cake Cartridges 1000 Mg
Vapes16.7%
#5
Runtz 15 Pack Infused Pre Rolls 15 Gram
Runtz 15 Pack Infused Pre Rolls 15 Gram
Pre-Rolls5.8%
#6
Guava 15 Pack Infused Pre Rolls 15 Gram
Guava 15 Pack Infused Pre Rolls 15 Gram
Pre-Rolls6.1%
#7
Tropicana Cookies Cartridges 1000 Mg
Tropicana Cookies Cartridges 1000 Mg
Vapes6.5%
#8
Lemon Cherry Gelato Cartridges 1000 Mg
Lemon Cherry Gelato Cartridges 1000 Mg
Vapes11.6%
#9
Lemon Cherry Gelato 1 Pack Infused Pre Rolls 1 Gram
Lemon Cherry Gelato 1 Pack Infused Pre Rolls 1 Gram
Pre-Rolls20.8%
#10
Tropicana Cookies 1 Pack Infused Pre Rolls 1 Gram
Tropicana Cookies 1 Pack Infused Pre Rolls 1 Gram
Pre-Rolls5.2%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Top Smoke using competitive landscape rank coverage, proximity, and momentum.