#11 overall in Flower, gaining from #12—competing closely with RIVIERA CREEK (#1) and BUCKEYE (#2). The brand remains 10 spots behind RIVIERA CREEK, showing potential for upward mobility.
SKU View
Top Selling ProductsJun 2026
Top products for Jun 2026 with sales and momentum indicators.
Butterfly Effect is our flagship brand – and the first brand the patients in Ohio were able to purchase under Ohio’s Medical Marijuana Control Program.
We understand that high quality, consistently available medication is imperative for patients, and we take pride in operating w...
YoY growth of 23.3% positions BUTTERFLY EFFECT as a premium brand on the rise. With a 12.7% increase over the last three months, the brand is gaining traction in a competitive market.
Flower leads at 35.9% of total sales, growing 11.2% YoY. Vapes are a close second at 35.3%, surging 40.5% YoY, while Concentrates are the fastest-growing category at 41.4%.
Category
Sales Share
Avg Price
YoY
Flower
44.2%
$53.16
10.3%
Vapes
32.0%
$30.51
39.1%
Concentrates
8.3%
$33.65
21.0%
Edibles
7.6%
$22.12
2.1%
Oral
3.5%
$50.93
22.9%
Pre-Rolls
3.0%
$13.33
N/A
Trend View
Market Insights SnapshotJun 2026
24-Month Trend
Average Price
$35.58
YoY Sales Trend
22.0%
2Y Sales Trend
120.9%
Category Breakout
Category
Sales Share
Avg Price
YoY
Flower
44.2%
$53.16
10.3%
Vapes
32.0%
$30.51
39.1%
Concentrates
8.3%
$33.65
21.0%
Edibles
7.6%
$22.12
2.1%
Oral
3.5%
State Rank Table
State
Flower
Vapes
Concentrates
Edibles
Oral
Pre-Roll
Ohio
5
5
4
12
3
20
BUTTERFLY EFFECT dominates in Ohio, representing 100% of its sales in a single state. This concentration highlights a focused strategy in a competitive landscape.
Butterfly Effect Top StatesJun 2026
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