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Brand Explorer/Doobie Labs

Doobie Labs

Apr 2026

Overview

Doobie Labs was founded in 2023, our journey began with a simple yet ambitious goal: to provide top-tier cannabis products that elevate the consumer experience. However, like many pioneering ventures, our path was not without its challenges.

DOOBIE LABS achieved an impressive 18.2% YoY growth in the .5M-1M tier, highlighting a strong market presence. This premium brand has also seen a remarkable 42.4% increase over the last three months, signaling a potential shift in consumer preference or product strategy.

Categories

FlowerPre-RollsVapes
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 1

Top States

Doobie Labs logoDoobie Labs Top StatesApr 2026

Top states where Doobie Labs is active based on indexed sales coverage.

Trend View

Doobie Labs logoMarket Insights SnapshotApr 2026

24-Month Trend

Doobie Labs market trend chart

Average Price

$42.73

YoY Sales Trend

17.9%

2Y Sales Trend

4058.8%

Flower dominates with 74% of total sales, growing 1.1% YoY. Notably, Vapes surged by 484.3% YoY, showcasing the fastest growth among categories, while Pre-Rolls also experienced significant interest with a 64.0% increase.

CategorySales ShareAvg PriceYoY
Flower73.8%$45.060.6%
Pre-Rolls16.0%$36.4265.3%
Vapes10.2%$38.79469.2%

DOOBIE LABS operates exclusively in New York, capturing 100% of its sales in this single state. The geographic concentration indicates a focused strategy in a key market for cannabis brands.

StateFlowerPre-RollVapes
28⊖⊖

Market Position

Doobie Labs logoCompetitive LandscapeApr 2026

#26 in Flower category, slipping from #22 over the past year. Competing with FIND (#1), RYTHM (#2), and DANK BY DEFINITION (#3), DOOBIE LABS faces pressure as it trails 25 spots behind FIND and 24 behind RYTHM.

Flower in New York Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Doobie Labs: 43Doobie Labs: 281937 Cannabis: 251937 Cannabis: 7Dank By Definition: 1Dank By Definition: 5Find: 2Find: 1Rythm: 3Rythm: 2

SKU View

Doobie Labs logoTop Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Blue Lobster Buds 3.50 Gram
Blue Lobster Buds 3.50 Gram
Flower136.9%
#2
Blueberry Muffin Buds 3.50 Gram
Blueberry Muffin Buds 3.50 Gram
Flower53.9%
#3
Northern Lights Buds 3.50 Gram
Northern Lights Buds 3.50 Gram
Flower41.8%
#4
Maraschino Buds 3.50 Gram
Maraschino Buds 3.50 Gram
Flower34.5%
#5
Runtz Buds 3.50 Gram
Runtz Buds 3.50 Gram
Flower73.3%
#6
Blue Lobster 5 Pack Pre Rolls 2.50 Gram
Blue Lobster 5 Pack Pre Rolls 2.50 Gram
Pre-Rolls69.2%
#7
Push Pop 5 Pack Pre Rolls 2.50 Gram
Push Pop 5 Pack Pre Rolls 2.50 Gram
Pre-Rolls81.7%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Doobie Labs using competitive landscape rank coverage, proximity, and momentum.