Top States
Head Change Top StatesApr 2026
Top states where Head Change is active based on indexed sales coverage.
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Apr 2026
HEAD CHANGE's sales fell 12.5% YoY, yet unit sales rose, hinting at a consumer shift towards higher purchase frequency. This trend challenges the premium pricing strategy. Monthly sales show a slight uptick of 1.6% over the past three months, suggesting potential for recovery.
Categories
Top States
Top states where Head Change is active based on indexed sales coverage.
Trend View
24-Month Trend

Average Price
$38.38
YoY Sales Trend
12.5%
2Y Sales Trend
14.2%
Concentrates lead at 54.8% but suffered a 23.5% YoY decline; Vapes represent 39.4% with a 7.2% drop. Pre-Rolls, however, are surging, boasting an astonishing 2229.1% YoY increase, making them the fastest-growing category.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Concentrates | 54.8% | $44.19 | 23.5% |
| Vapes | 39.4% | $35.52 | 7.2% |
| Pre-Rolls | 5.8% | $22.65 | 2229.1% |
Trend View
24-Month Trend

Average Price
$38.38
YoY Sales Trend
12.5%
2Y Sales Trend
14.2%
Category Breakout
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Concentrates | 54.8% | $44.19 | 23.5% |
| Vapes | 39.4% | $35.52 | 7.2% |
| Pre-Rolls | 5.8% | $22.65 | 2229.1% |
State Rank Table
| State | Concentrates | Vapes | Pre-Roll |
|---|---|---|---|
| Missouri | 3 | 37 | ⊖ |
HEAD CHANGE operates exclusively in Missouri, holding a 100% concentration of sales in the state. This local focus allows for deep market penetration but limits broader geographic reach.
| State | Concentrates | Vapes | Pre-Roll |
|---|---|---|---|
| 3 | 37 | ⊖ |
Market Position
HEAD CHANGE ranks #3 in the Concentrates category, trailing behind VIBE CANNABIS (MO) and PROPER CANNABIS. Competitive tension is evident as it gained two spots since last year, positioning itself closely behind the leaders.
SKU View
Top products for Apr 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1 | Concentrates | 14.8% |
#2 | Vapes | 8.0% |
#3 | Concentrates | 34.9% |
#4 | Vapes | 40.7% |
#5 | Concentrates | 8.7% |
#6 | Concentrates | 156.9% |
#7 | Concentrates | 244.9% |
#8 | Vapes | 484.6% |
#9 | Vapes | 207.4% |
#10 | Vapes | 173.6% |
Benchmarking
Peer brands benchmarked against Head Change using competitive landscape rank coverage, proximity, and momentum.