HEARTLAND ranks #32 in the Vapes category, significantly behind leaders like GOOD DAY FARM and GALACTIC. The brand's recent rank improvement from #45 to #32 reflects strategic efforts to close the gap with top competitors.
SKU View
Top Selling ProductsJun 2026
Top products for Jun 2026 with sales and momentum indicators.
HEARTLAND's sales surged by 35.1% YoY, climbing from rank #45 to #32 in Missouri's competitive arena. This growth, coupled with a premium pricing strategy, indicates a strong market presence and potential for increased profitability.
Vapes dominate HEARTLAND's sales at 57.2%, with an impressive 89.1% YoY growth, making it the fastest-growing category. In contrast, Topicals have seen a significant decline of 32.4% YoY, highlighting shifting consumer preferences.
Category
Sales Share
Avg Price
YoY
Vapes
57.6%
$34.88
5.1%
Concentrates
26.8%
$36.31
15.6%
Topicals
8.9%
$17.98
17.5%
Flower
2.0%
$17.68
17.6%
Oral
1.7%
$16.49
36.1%
Pre-Rolls
1.7%
$7.87
60.6%
Trend View
Market Insights SnapshotJun 2026
24-Month Trend
Average Price
$29.44
YoY Sales Trend
7.5%
2Y Sales Trend
14.7%
Category Breakout
Category
Sales Share
Avg Price
YoY
Vapes
57.6%
$34.88
5.1%
Concentrates
26.8%
$36.31
15.6%
Topicals
8.9%
$17.98
17.5%
Flower
2.0%
$17.68
17.6%
Oral
1.7%
State Rank Table
State
Vapes
Concentrates
Topicals
Flower
Oral
Pre-Roll
Missouri
33
16
3
⊖
11
⊖
HEARTLAND has a concentrated presence in Missouri, capturing 100% of its sales from this state. Its geographic footprint remains narrow, focusing on maximizing performance in a single market.
Heartland Top StatesJun 2026
