Is this your Brand? Log in to Hoodie!

Brand Explorer/Next Friday

Next Friday

Apr 2026

Overview

THE NAME ‘NEXT FRIDAY’ WAS CHOSEN BECAUSE THE ENTIRE TIME WE WERE BUILDING OUR FACILITY, THE #1 QUESTION WE GOT WAS “WHEN ARE YOU GONNA GET LICENSED?” WE DIDN’T HAVE AN ANSWER… ALL WE KNEW IS THAT HEALTH CANADA GRANTED THE LICENSES ON FRIDAY’S. SO IF WE DIDN’T HEAR ANYTHING BY TH...

NEXT FRIDAY faces a significant challenge with a YoY decline of 19.4%—mid-tier positioning is under pressure. The brand's recent 3-month trend shows a further drop of 20.9%, indicating ongoing difficulties in sales recovery.

Categories

Pre-RollsFlowerConcentratesEdibles
  • Top Category: Pre-Rolls
  • Price Tier: Mid-Market
  • States Active: 2

Trend View

Next Friday logoMarket Insights SnapshotApr 2026

24-Month Trend

Next Friday market trend chart

Average Price

$17.64

YoY Sales Trend

19.4%

2Y Sales Trend

68.5%

Pre-Rolls dominate at 45.9%, yet are down 33.8% YoY, while Flower holds 38.2% with a decline of 16.7%. In contrast, Edibles are skyrocketing with a staggering 1625.7% YoY increase, highlighting a major shift in consumer preferences.

CategorySales ShareAvg PriceYoY
Pre-Rolls46.2%$14.7633.8%
Flower38.4%$39.0516.7%
Concentrates8.5%$18.324.0%
Edibles6.9%$6.311625.7%

Market Position

Next Friday logoCompetitive LandscapeApr 2026

NEXT FRIDAY ranks #125 in the competitive landscape, trailing behind leaders like GENERAL ADMISSION (#1) and BACK FORTY (#2). Despite a slight improvement from #130 to #125, the brand remains 124 spots behind the top competitor.

Pre-Rolls in Ontario Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Next Friday: 120Next Friday: 125General Admission: 1General Admission: 1Back Forty: 2Back Forty: 2Jeeter: 3Jeeter: 3Claybourne Co.: 4Claybourne Co.: 4

SKU View

Next Friday logoTop Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Blueberry Fuego Buds 7 Gram
Blueberry Fuego Buds 7 Gram
Flower8.1%
#2
Blueberry Fuego Shatter 1 Gram
Blueberry Fuego Shatter 1 Gram
Concentrates5.4%
#3
London Pound Mints 3 Pack Pre Rolls 1.50 Gram
London Pound Mints 3 Pack Pre Rolls 1.50 Gram
Pre-Rolls1.8%
#4
Blueberry Fuego 3 Pack Pre Rolls 1.50 Gram
Blueberry Fuego 3 Pack Pre Rolls 1.50 Gram
Pre-Rolls17.1%
#5
Tire Fire 1 Pack Pre Rolls 0.50 Gram
Tire Fire 1 Pack Pre Rolls 0.50 Gram
Pre-Rolls9.6%
#6
London Pound Mints Buds 14 Gram
London Pound Mints Buds 14 Gram
Flower3.3%
#7
Chameleon Connoisseurs [.5g] 5 Pack Pre Roll
Chameleon Connoisseurs [.5g] 5 Pack Pre Roll
Pre-Rolls3.7%
#8
Tire Fire Shatter 1 Gram
Tire Fire Shatter 1 Gram
Concentrates23.2%
#9
Layer Cake Buds 7 Gram
Layer Cake Buds 7 Gram
Flower94.8%

Benchmarking

Competitive Peer Set

Search all brands

Peer brands benchmarked against Next Friday using competitive landscape rank coverage, proximity, and momentum.