Ranked #16 in Edibles, NOT YOUR FATHER'S competes against top brands like WYLD and CAMINO. Improved rank from #33 to #16 highlights its upward trajectory.
SKU View
Top Selling ProductsJun 2026
Top products for Jun 2026 with sales and momentum indicators.
If you're looking for a more premium elevated experience, look no further. Not You Father's just got even better.
NOT YOUR FATHER'S soared with 198.7% year-over-year growth, elevating its rank from #33 to #16 in California. Sales increased while pricing adjustments may have influenced unit volume trends.
Categories
Edibles
Top Category: Edibles
Price Tier: Value
States Active: 1
2Y Sales Trend
474.9%
Edibles dominate at 100% of sales, showcasing an impressive 204.4% YoY growth—this category is the fastest-growing in the market.
Category
Sales Share
Avg Price
YoY
Edibles
100.0%
$8.78
92.5%
Trend View
Market Insights SnapshotJun 2026
24-Month Trend
Average Price
$8.79
YoY Sales Trend
91.7%
2Y Sales Trend
474.9%
Category Breakout
Category
Sales Share
Avg Price
YoY
Edibles
100.0%
$8.78
92.5%
State Rank Table
State
Edibles
Concentrates
Flower
California
14
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California is the sole market for NOT YOUR FATHER'S, capturing 100% of its sales. Geographic concentration is absolute.
Not Your Father's Top StatesJun 2026
