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Brand Explorer/Prohibition 37

Prohibition 37

Apr 2026

Overview

Prohibition 37 is a physician-led, nationally recognized, and award-winning vertical cannabis company in New Mexico. P37 is highly focused on the customer experience and science of the medicinal and recreational effects of its many products. Our name is derived from The Marihuana...

PROHIBITION 37 holds mid-tier status with a 7% sales increase over the last three months, though YoY growth is down 0.9%. The brand navigates a competitive landscape with strategic pricing amidst fluctuating demand.

Categories

FlowerPre-RollsConcentratesVapes
  • Top Category: Flower
  • Price Tier: Mid-Market
  • States Active: 1

Top States

Prohibition 37 logoProhibition 37 Top StatesApr 2026

Top states where Prohibition 37 is active based on indexed sales coverage.

Trend View

Prohibition 37 logoMarket Insights SnapshotApr 2026

24-Month Trend

Prohibition 37 market trend chart

Average Price

$14.61

YoY Sales Trend

0.9%

2Y Sales Trend

33.3%

Flower dominates at 67.3% but is down 8.3% YoY. In contrast, Concentrates have surged 79.9% YoY, marking the fastest growth in the category, while Vapes follow closely at 57.8%.

CategorySales ShareAvg PriceYoY
Flower67.3%$16.118.3%
Pre-Rolls23.1%$9.645.6%
Concentrates5.6%$31.2579.9%
Vapes4.0%$44.2857.8%

PROHIBITION 37 operates exclusively in New Mexico, capturing 100% of its sales in a highly concentrated market.

StateFlowerPre-RollConcentratesVapes
771648

Market Position

Prohibition 37 logoCompetitive LandscapeApr 2026

#7 in Flower, lagging behind COOKIES (#1) and PURLIFE (#2) by multiple ranks. Competitive tension remains high as PROHIBITION 37 strives to close the gap.

Flower in New Mexico Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Prohibition 37: 4Prohibition 37: 7Dairy 2 Dank: 3Dairy 2 Dank: 6Verdes: 8Verdes: 8Truforia: 7Truforia: 5Cookies: 2Cookies: 1

SKU View

Prohibition 37 logoTop Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Cotton Candy Buds 3.50 Gram
Cotton Candy Buds 3.50 Gram
Flower5.6%
#2
Cotton Candy Buds 1 Gram
Cotton Candy Buds 1 Gram
Flower46.5%
#3
Mega Mind Buds 1 Gram
Mega Mind Buds 1 Gram
Flower2.0%
#4
Fruit Pie Buds 3.50 Gram
Fruit Pie Buds 3.50 Gram
Flower4.3%
#5
Fruit Pie Buds 1 Gram
Fruit Pie Buds 1 Gram
Flower1.2%
#6
Wedding Cake Buds 1 Gram
Wedding Cake Buds 1 Gram
Flower61.9%
#7
Wedding Cake 1 Pack Pre Rolls 1 Gram
Wedding Cake 1 Pack Pre Rolls 1 Gram
Pre-Rolls178.4%
#8
Airheads Buds 1 Gram
Airheads Buds 1 Gram
Flower164.9%
#9
Kiwi Sours Buds 3.50 Gram
Kiwi Sours Buds 3.50 Gram
Flower2048.4%
#10
Papaya Rosin Disposables 500 Mg
Papaya Rosin Disposables 500 Mg
Vapes444.7%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Prohibition 37 using competitive landscape rank coverage, proximity, and momentum.