At #9 in the Edibles category, TRUE NORTH COLLECTIVE faces stiff competition from WYLD (#1) and CHOICE LABS (#2), slipping one rank over the past year. Gaining ground on peers like MKX and CAMINO while falling behind DETROIT EDIBLE COMPANY shows a dynamic competitive landscape.
SKU View
Top Selling ProductsJun 2026
Top products for Jun 2026 with sales and momentum indicators.
The entire team at True North is passionate about our blossoming regulated market. We are dedicated to providing safe, compliant, & consistent products to the medical marijuana market. After a decade of grassroots activism by cannabis proponents, like yourself, we take the opport...
YoY growth at -14.0% reflects significant challenges for TRUE NORTH COLLECTIVE, slipping from #8 to #9 in Michigan. Despite a 3-month trend showing an 8.1% increase, the brand's low price tier indicates a struggle to maintain momentum.
Categories
EdiblesVapesConcentratesFlower
Top Category: Edibles
Price Tier: Value
States Active: 1
2Y Sales Trend
6.0%
Edibles dominate with 68% of sales but are down 14.6% YoY. Vapes show promise with a 12.4% increase, while concentrates lag severely with a 30% decline, highlighting shifting consumer preferences.
Category
Sales Share
Avg Price
YoY
Edibles
71.7%
$4.01
5.8%
Vapes
17.8%
$17.04
50.6%
Concentrates
8.1%
$29.15
26.9%
Flower
2.4%
$12.62
168.1%
Trend View
Market Insights SnapshotJun 2026
24-Month Trend
Average Price
$5.15
YoY Sales Trend
0.1%
2Y Sales Trend
6.0%
Category Breakout
Category
Sales Share
Avg Price
YoY
Edibles
71.7%
$4.01
5.8%
Vapes
17.8%
$17.04
50.6%
Concentrates
8.1%
$29.15
26.9%
Flower
2.4%
$12.62
168.1%
State Rank Table
State
Edibles
Vapes
Concentrates
Flower
Michigan
8
⊖
49
⊖
TRUE NORTH COLLECTIVE operates exclusively in Michigan, capturing 100% of its sales in this top cannabis state. Geographic concentration is extremely high, emphasizing a focused market strategy.
True North Collective Top StatesJun 2026
