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Vana

Apr 2026

Overview

VANA's rank skyrocketed from #30 to #8 in New Mexico—significant momentum in a challenging market. However, sales dipped 8.6% YoY despite a 12.5% increase in unit volume, hinting at potential pricing issues. Mid-tier positioning remains crucial.

Categories

VapesFlowerPre-RollsConcentrates
  • Top Category: Vapes
  • Price Tier: Mid-Market
  • States Active: 1

Top States

Vana Top StatesApr 2026

Top states where Vana is active based on indexed sales coverage.

Trend View

Market Insights SnapshotApr 2026

24-Month Trend

Vana market trend chart

Average Price

$16.99

YoY Sales Trend

8.6%

2Y Sales Trend

1.6%

Vapes dominate VANA's lineup at 59.8%, surging 273.5% YoY, while Flower struggles at 34.0% with a staggering 62.1% decline. Pre-Rolls and Concentrates show promise, growing 75.4% and 21.3% YoY respectively.

CategorySales ShareAvg PriceYoY
Vapes60.5%$16.09273.5%
Flower34.4%$23.1162.1%
Pre-Rolls2.9%$5.0575.4%
Concentrates2.2%$33.2121.3%

VANA thrives in New Mexico, capturing 100% of its sales in this state—indicative of high geographic concentration. Its single-state operation underscores the potential for focused growth.

StateVapesFlowerPre-RollConcentrates
82244

Market Position

Competitive LandscapeApr 2026

VANA ranks #8 in the competitive Vapes category, trailing leaders like DIME INDUSTRIES and ELEVATED. The brand improved its position significantly, climbing 22 spots over the past year.

Vapes in New Mexico Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Vana: 11Vana: 8Urb Cannabis: 8Urb Cannabis: 7Bonanza: 6Bonanza: 6Dime Industries: 1Dime Industries: 1Elevated: 2Elevated: 2

SKU View

Top Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Green Crack Disposables 2000 Mg
Green Crack Disposables 2000 Mg
Vapes11.5%
#2
Sunset Sherbert Cartridges 1000 Mg
Sunset Sherbert Cartridges 1000 Mg
Vapes67.9%
#3
Lychee Cartridges 1000 Mg
Lychee Cartridges 1000 Mg
Vapes5.5%
#4
Apple Jacks Buds 3.50 Gram
Apple Jacks Buds 3.50 Gram
Flower1.6%
#5
Purple Voodoo Disposables 2000 Mg
Purple Voodoo Disposables 2000 Mg
Vapes10.8%
#6
Glazed Disposables 2000 Mg
Glazed Disposables 2000 Mg
Vapes43.5%
#7
Killer Kiwi Cartridges 1000 Mg
Killer Kiwi Cartridges 1000 Mg
Vapes74.8%
#8
Blueberry Jiu Jitsu Buds 3.50 Gram
Blueberry Jiu Jitsu Buds 3.50 Gram
Flower277.4%
#9
Divine Storm Shake 28 Gram
Divine Storm Shake 28 Gram
Flower213.2%
#10
Green Crack Buds 3.50 Gram
Green Crack Buds 3.50 Gram
Flower385.3%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Vana using competitive landscape rank coverage, proximity, and momentum.