Is this your Brand? Log in to Hoodie!

Brand Explorer/Dragonfly (mi)

Dragonfly (mi)

Apr 2026

Overview

DRAGONFLY (MI) surged with a 39.4% YoY growth, showcasing its strategic pivot towards premium pricing. Despite a slight dip in monthly sales by 1.2%, the brand maintains a competitive edge in a dynamic market.

Categories

Pre-RollsVapesFlowerEdibles
  • Top Category: Pre-Rolls
  • Price Tier: Value
  • States Active: 3

Trend View

Market Insights SnapshotApr 2026

24-Month Trend

Dragonfly (mi) market trend chart

Average Price

$2.87

YoY Sales Trend

38.5%

2Y Sales Trend

30.9%

Pre-Rolls dominate at 55.8%, with a solid 31.2% YoY increase. Flower leads in growth at 77.2% YoY, while Vapes hold 25.0% of the market, rising by 28.5% YoY.

CategorySales ShareAvg PriceYoY
Pre-Rolls56.1%$1.8431.0%
Vapes24.8%$8.0526.6%
Flower16.6%$16.0176.2%
Edibles2.5%$11.16N/A

DRAGONFLY (MI) thrives in Michigan (70.5% of sales), followed by New York (27.5%) and Illinois (2.0%). The brand's presence is concentrated in these three states.

StatePre-RollVapesFlowerEdibles
641⊖⊖
2938⊖45

Market Position

Competitive LandscapeApr 2026

Competitive summary unavailable.

Pre-Rolls in Michigan Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Dragonfly (mi): 8Dragonfly (mi): 6Jungle Juice: 5Jungle Juice: 5Goodlyfe Farms: 6Goodlyfe Farms: 7Swisher: 18Swisher: 8Jeeter: 1Jeeter: 1

SKU View

Top Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Dragonfly 1 Pack Pre Rolls 1 Gram
Dragonfly 1 Pack Pre Rolls 1 Gram
Pre-Rolls18.5%
#2
Dragonfly 1 Pack Infused Pre Rolls 1.25 Gram
Dragonfly 1 Pack Infused Pre Rolls 1.25 Gram
Pre-Rolls1.6%
#3
Dragonfly Disposables 1000 Mg
Dragonfly Disposables 1000 Mg
Vapes24.9%
#4
Dragonfly Cartridges 1000 Mg
Dragonfly Cartridges 1000 Mg
Vapes40.6%
#5
Razzle Berry 1 Pack Infused Pre Rolls 1.25 Gram
Razzle Berry 1 Pack Infused Pre Rolls 1.25 Gram
Pre-Rolls11.7%
#6
Electric Watermelon Disposables 1000 Mg
Electric Watermelon Disposables 1000 Mg
Vapes55.8%
#7
Blue Dream Buds 28 Gram
Blue Dream Buds 28 Gram
Flower215.4%
#8
Blue Dream 1 Pack Pre Rolls 1 Gram
Blue Dream 1 Pack Pre Rolls 1 Gram
Pre-Rolls1807.9%
#9
Lemon Drop Cartridges 1000 Mg
Lemon Drop Cartridges 1000 Mg
Vapes248.4%
#10
Caked Up Cherries Buds 28 Gram
Caked Up Cherries Buds 28 Gram
Flower549.2%

Benchmarking

Competitive Peer Set

Search all brands

Peer brands benchmarked against Dragonfly (mi) using competitive landscape rank coverage, proximity, and momentum.