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Brand Explorer/Dragonfly Wellness

Dragonfly Wellness

Aug 2026

Overview

Dragonfly has worked tirelessly to remain one of the state's only vertically integrated cannabis companies—ensuring quality control from seed to sale. Our patient-first philosophy is our greatest advantage, as we take time to educate and guide each individual toward the products...

YoY growth at 43.7% positions DRAGONFLY WELLNESS as a premium brand gaining traction. A 3-month trend of +23.9% signals a strong upward sales trajectory in the 1-2.5M tier.

Categories

FlowerEdiblesVapesOralConcentratesAccessoriesTopicals
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 1

Top States

Dragonfly Wellness logoDragonfly Wellness Top StatesAug 2026

Top states where Dragonfly Wellness is active based on indexed sales coverage.

Trend View

Dragonfly Wellness logoMarket Insights SnapshotAug 2026

24-Month Trend

Dragonfly Wellness market trend chart

Average Price

$49.23

YoY Sales Trend

34.5%

2Y Sales Trend

23.3%

Flower leads at 73.5% with +37.1% YoY. Edibles are the standout with +109.2% YoY, while Vapes lag behind at -9.1%. Accessories have skyrocketed with an incredible +583.2% YoY growth.

CategorySales ShareAvg PriceYoY
Edibles22.1%$31.56164.9%
Oral3.9%$21.2719.0%

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DRAGONFLY WELLNESS commands the Utah market, representing 100% of sales in the state. Geographic concentration is high, with a sole focus on this top cannabis market.

StateFlowerEdiblesVapor PensOralConcentratesAccessoriesTopicals

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Market Position

Dragonfly Wellness logoCompetitive LandscapeAug 2026

#2 in Flower, DRAGONFLY WELLNESS is closely trailing PURE PLAN. Gained ground against BUZZ (UT) and HILIGHT, while facing pressure from BETTY MEDICINE.

Flower in Utah Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Dragonfly Wellness: 7Dragonfly Wellness: 5Hi Variety: 5Hi Variety: 4Hilight: 2Hilight: 6Buzz (ut): 1Buzz (ut): 1Find: 4Find: 2

SKU View

Dragonfly Wellness logoTop Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Kush Mints Buds 28 Gram
Kush Mints Buds 28 Gram
Flower433.0%
#4
John Truffolta Buds 3.50 Gram
John Truffolta Buds 3.50 Gram
Flower11.6%
#6
Raspberry Bites Cbd:cbn 10 Mg
Raspberry Bites Cbd:cbn 10 Mg
Edibles184.9%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Dragonfly Wellness using competitive landscape rank coverage, proximity, and momentum.