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Brand Explorer/Dragonfly Wellness

Dragonfly Wellness

Apr 2026

Overview

Dragonfly has worked tirelessly to remain one of the state's only vertically integrated cannabis companies—ensuring quality control from seed to sale. Our patient-first philosophy is our greatest advantage, as we take time to educate and guide each individual toward the products...

YoY growth at 43.7% positions DRAGONFLY WELLNESS as a premium brand gaining traction. A 3-month trend of +23.9% signals a strong upward sales trajectory in the 1-2.5M tier.

Categories

FlowerEdiblesVapesOralAccessoriesTopicals
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 1

Top States

Dragonfly Wellness logoDragonfly Wellness Top StatesApr 2026

Top states where Dragonfly Wellness is active based on indexed sales coverage.

Trend View

Dragonfly Wellness logoMarket Insights SnapshotApr 2026

24-Month Trend

Dragonfly Wellness market trend chart

Average Price

$50.46

YoY Sales Trend

43.7%

2Y Sales Trend

68.8%

Flower leads at 73.5% with +37.1% YoY. Edibles are the standout with +109.2% YoY, while Vapes lag behind at -9.1%. Accessories have skyrocketed with an incredible +583.2% YoY growth.

CategorySales ShareAvg PriceYoY
Flower74.0%$59.2337.1%
Edibles12.5%$34.09109.2%
Vapes6.3%$56.989.1%
Oral4.7%$23.1796.5%

DRAGONFLY WELLNESS commands the Utah market, representing 100% of sales in the state. Geographic concentration is high, with a sole focus on this top cannabis market.

StateFlowerEdiblesVapesOral
27162

Market Position

Dragonfly Wellness logoCompetitive LandscapeApr 2026

#2 in Flower, DRAGONFLY WELLNESS is closely trailing PURE PLAN. Gained ground against BUZZ (UT) and HILIGHT, while facing pressure from BETTY MEDICINE.

Flower in Utah Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Dragonfly Wellness: 4Dragonfly Wellness: 2Pure Plan: 2Pure Plan: 1Betty Medicine: 3Betty Medicine: 3Buzz (ut): 1Buzz (ut): 5Find: 5Find: 4

SKU View

Dragonfly Wellness logoTop Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Sunrise Buds 3.50 Gram
Sunrise Buds 3.50 Gram
Flower50.0%
#2
Hashburger Buds 7 Gram
Hashburger Buds 7 Gram
Flower78.5%
#3
Hashburger Buds 3.50 Gram
Hashburger Buds 3.50 Gram
Flower64.8%
#4
Pave Buds 3.50 Gram
Pave Buds 3.50 Gram
Flower65.4%
#5
Blackberry Spice Buds 3.50 Gram
Blackberry Spice Buds 3.50 Gram
Flower54.3%
#6
Peach Maraschino Buds 3.50 Gram
Peach Maraschino Buds 3.50 Gram
Flower170.8%
#7
Sunrise Buds 7 Gram
Sunrise Buds 7 Gram
Flower290.0%
#8
Cap Junky Buds 3.50 Gram
Cap Junky Buds 3.50 Gram
Flower455.6%
#9
Super Boof Rosin Specialty Vape 500 Mg
Super Boof Rosin Specialty Vape 500 Mg
Vapes138.2%
#10
John Truffolta Buds 7 Gram
John Truffolta Buds 7 Gram
Flower141.5%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Dragonfly Wellness using competitive landscape rank coverage, proximity, and momentum.