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Brand Explorer/Fig Farms

Fig Farms

Apr 2026

Overview

Fig Farms is based in Sonoma county, and is focused on growing in-house strains that they've meticulously bred through years of research & development. Their use of original landrace strains for breeding allows them to spawn hybrids with extremely unique phenotypical characterist...

Rank slipped from #8 to #12 in California—premium tier faced challenges with a 6.4% decline over the last three months. However, sales have rebounded slightly with a 4.8% increase recently, hinting at potential recovery.

Categories

FlowerPre-Rolls
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 2

Trend View

Fig Farms logoMarket Insights SnapshotApr 2026

24-Month Trend

Fig Farms market trend chart

Average Price

$26.35

YoY Sales Trend

4.8%

2Y Sales Trend

26.5%

Flower holds a commanding 81.5% share but is down 8.8% YoY, while Pre-Rolls, making up 18.5%, surged 18.1%. This contrast highlights the shifting consumer preferences within the market.

CategorySales ShareAvg PriceYoY
Flower81.5%$33.258.6%
Pre-Rolls18.5%$13.7618.0%

FIG FARMS is heavily concentrated in California, accounting for 98% of its sales, with a minor presence in Illinois. This geographic focus underscores the brand's reliance on the California market.

StateFlowerPre-Roll
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Market Position

Fig Farms logoCompetitive LandscapeApr 2026

#12 in Flower (California), trailing behind leaders like STIIIZY and CAM. The brand lost ground, slipping from #8 to #12, reflecting heightened competition in the dominant Flower category.

Flower in California Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Fig Farms: 10Fig Farms: 12Connected Cannabi…: 8Connected Cannabi…: 8Coastal Sun: 6Coastal Sun: 7Stiiizy: 1Stiiizy: 1Cam: 2Cam: 2

SKU View

Fig Farms logoTop Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Zowahh
Zowahh
Flower5.1%
#2
Krypto Chronic #1 Buds 3.50 Gram
Krypto Chronic #1 Buds 3.50 Gram
Flower16.6%
#3
Holy Cow Buds 3.50 Gram
Holy Cow Buds 3.50 Gram
Flower12.7%
#4
Whole Fruits Buds 3.50 Gram
Whole Fruits Buds 3.50 Gram
Flower59.5%
#5
Rapper Weed Buds 3.50 Gram
Rapper Weed Buds 3.50 Gram
Flower20.2%
#6
Lemon Cherry Gelato Buds 3.50 Gram
Lemon Cherry Gelato Buds 3.50 Gram
Flower37.7%
#7
Holy Moly 1 Pack Pre Rolls 1 Gram
Holy Moly 1 Pack Pre Rolls 1 Gram
Pre-Rolls708.8%
#8
Lemon Cherry Gelato Buds 7 Gram
Lemon Cherry Gelato Buds 7 Gram
Flower203.7%
#9
Kronuts 5 Pack Pre Rolls 2.50 Gram
Kronuts 5 Pack Pre Rolls 2.50 Gram
Pre-Rolls461.9%
#10
Donut Shop 1 Pack Pre Rolls 1 Gram
Donut Shop 1 Pack Pre Rolls 1 Gram
Pre-Rolls455.9%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Fig Farms using competitive landscape rank coverage, proximity, and momentum.