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Halara

Aug 2026

Overview

We are a small cannabis manufacturing company in Santa Rosa, California. We are founded and operated by three engineers who have a passion for creating the highest quality concentrates on the market. We never compromise on quality, and we excel at producing consistently flavorful...

YoY growth at 44.4% positions HALARA as a mid-tier contender in California's competitive market. The brand's rank improved from #39 to #32, reflecting a notable upward trend of 17.3% over the last three months. Strong demand indicates a favorable trajectory.

Categories

VapesAccessories
  • Top Category: Vapes
  • Price Tier: Mid-Market
  • States Active: 2

Trend View

Halara logoMarket Insights SnapshotAug 2026

24-Month Trend

Halara market trend chart

Average Price

$24.63

YoY Sales Trend

61.4%

2Y Sales Trend

48.2%

Vapes dominate with 96.5% of sales, growing by 47.8% YoY. Concentrates are the fastest-growing category at +139.4% YoY, while Accessories lag behind, down 42.5% YoY. This concentration highlights the shifting preferences in consumer choices.

CategorySales ShareAvg PriceYoY
Accessories2.7%$18.084.4%

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HALARA's presence is concentrated entirely in California, which accounts for 100% of sales. This geographic focus underscores the brand's strategy in a competitive state where top cannabis brands thrive.

StateVapor PensAccessoriesConcentratesFlower

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Market Position

Halara logoCompetitive LandscapeAug 2026

Ranked #32 in the Vapes category, HALARA is 31 spots behind market leader STIIIZY. The brand gained 7 ranks over the last year, showing potential to close the gap with top competitors like RAW GARDEN and PLUGPLAY.

Vapes in California Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Halara: 29Halara: 28Cake She Hits Dif…: 6Cake She Hits Dif…: 5Coldfire Extracts: 5Coldfire Extracts: 7Stiiizy: 1Stiiizy: 1Raw Garden: 2Raw Garden: 2

SKU View

Halara logoTop Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Pineapple Express Disposables 1000 Mg
Pineapple Express Disposables 1000 Mg
Vapes6.4%
#4
Blue Dream Disposables 1000 Mg
Blue Dream Disposables 1000 Mg
Vapes9.7%
#6
Watermelon Z Cartridges 1000 Mg
Watermelon Z Cartridges 1000 Mg
Vapes19.9%
#8
Couch Cruiser Disposables 1000 Mg
Couch Cruiser Disposables 1000 Mg
Vapes108.1%
#10
Lemon Wreck Live Resin Disposables 1000 Mg
Lemon Wreck Live Resin Disposables 1000 Mg
Vapes266.8%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Halara using competitive landscape rank coverage, proximity, and momentum.