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Hi Lo

Apr 2026

Overview

Rank slipped from #70 to #75 in Massachusetts—<250K tier facing a steep 68.5% decline over three months. Year-over-year sales are down 8.6%, signaling potential pricing issues rather than demand.

Categories

Vapes
  • Top Category: Vapes
  • Price Tier: Premium
  • States Active: 1

Top States

Hi Lo logoHi Lo Top StatesApr 2026

Top states where Hi Lo is active based on indexed sales coverage.

Trend View

Hi Lo logoMarket Insights SnapshotApr 2026

24-Month Trend

Hi Lo market trend chart

Average Price

$34.92

YoY Sales Trend

9.6%

2Y Sales Trend

1549666.7%

Vapes dominate at 99.4% of HI LO's sales, though the category has seen a 9.2% dip YoY, marking the slowest growth in the segment.

CategorySales ShareAvg PriceYoY
Vapes100.0%$36.0710.1%

Market Position

Hi Lo logoCompetitive LandscapeApr 2026

Ranked #75 in Vapes, HI LO faces stiff competition from FERNWAY (#1) and DIME INDUSTRIES (#2). The brand has lost 5 spots in the past year, reflecting increasing competitive pressure in the market.

Vapes in Massachusetts Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Hi Lo: 37Hi Lo: 75Holiday: 9Holiday: 8Select: 3Select: 5Fernway: 1Fernway: 1Dime Industries: 2Dime Industries: 2

SKU View

Hi Lo logoTop Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Watermelon Splash Disposables 1500 Mg
Watermelon Splash Disposables 1500 Mg
Vapes53.0%
#2
Honeydew Disposables 1500 Mg
Honeydew Disposables 1500 Mg
Vapes48.9%
#3
Banana Candy Disposables 1500 Mg
Banana Candy Disposables 1500 Mg
Vapes59.9%
#4
Blueberry Muffin Disposables 1500 Mg
Blueberry Muffin Disposables 1500 Mg
Vapes23.0%
#5
Cranberry Pomegranate Disposables 1500 Mg
Cranberry Pomegranate Disposables 1500 Mg
Vapes59.8%
#6
Peach Ringz Disposables 1500 Mg
Peach Ringz Disposables 1500 Mg
Vapes43.7%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Hi Lo using competitive landscape rank coverage, proximity, and momentum.