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Rove

Aug 2026

Overview

Rove was born at the intersection of art and science. Our team of longtime industry enthusiasts, boasting a combined wealth of experience in cultivation, extraction, and laboratory science, joined together with the mission to produce a better, tastier, more honest cannabis vape o...

ROVE posted +15.9% YoY growth yet slipped from #8 to #10 in California rankings—competitors are scaling faster. The premium-tier brand's 3-month trend of +12.3% and a 16.6% monthly acceleration suggest momentum is building to reclaim lost ground.

Categories

VapesPre-RollsAccessoriesFlowerConcentratesEdibles
  • Top Category: Vapes
  • Price Tier: Premium
  • States Active: 16

Trend View

Rove logoMarket Insights SnapshotAug 2026

24-Month Trend

Rove market trend chart

Average Price

$35.91

YoY Sales Trend

1.9%

2Y Sales Trend

59.8%

Flower exploded +220.7% YoY for ROVE, though it remains just 1% of the mix. Pre-Rolls surged +81.7% YoY to claim 21.5% share, while Vapes still dominate at 75.5%. Concentrates contracted -36.5%, the only declining category.

CategorySales ShareAvg PriceYoY
Pre-Rolls22.5%$27.2624.1%

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ROVE operates across 16 states, placing it among top cannabis brands in California (18% share) and Nevada (16%). Missouri (13.6%), Massachusetts (10.8%), and Maryland (10.6%) round out a well-distributed footprint with no single state exceeding 18%.

StateVapor PensPre-RollAccessoriesCbdConcentratesEdiblesFlowerOralOtherTopicals
231212123
57152

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Market Position

Rove logoCompetitive LandscapeAug 2026

ROVE dropped from #8 to #10 in Vapes over 12 months, falling 3 spots behind HEAVY HITTERS and sitting 9 spots behind leader STIIIZY. Bright spots outside California: #1 in Illinois and #2 in Nevada show regional strength against RAW GARDEN and PLUGPLAY.

Vapes in California Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Rove: 10Rove: 9Heavy Hitters: 7Heavy Hitters: 8Coldfire Extracts: 5Coldfire Extracts: 7Cake She Hits Dif…: 6Cake She Hits Dif…: 5Stiiizy: 1Stiiizy: 1

SKU View

Rove logoTop Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Granddaddy Purple Liquid Diamonds Specialty Vape 1000 Mg
Granddaddy Purple Liquid Diamonds Specialty Vape 1000 Mg
Vapes3.9%
#4
Blue Dream Liquid Diamonds Specialty Vape 1000 Mg
Blue Dream Liquid Diamonds Specialty Vape 1000 Mg
Vapes8.3%
#6
Slush Pop Liquid Diamonds Cartridges 1000 Mg
Slush Pop Liquid Diamonds Cartridges 1000 Mg
Vapes93.7%
#8
Slush Pop Liquid Diamonds Disposables 1000 Mg
Slush Pop Liquid Diamonds Disposables 1000 Mg
Vapes69.9%
#10
Ice Cream Cake 5 Pack Infused Pre Rolls 3 Gram
Ice Cream Cake 5 Pack Infused Pre Rolls 3 Gram
Pre-Rolls1749.0%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Rove using competitive landscape rank coverage, proximity, and momentum.