Top States
Higgs Top StatesJun 2026
Top states where Higgs is active based on indexed sales coverage.
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Jun 2026
Top States
Top states where Higgs is active based on indexed sales coverage.
Trend View
24-Month Trend

Average Price
$38.38
YoY Sales Trend
41.0%
Market Position
HIGGS ranks #52 in the competitive landscape, improving from #89 over the past year. It trails behind leading brands like RUBY FARMS (#1) and DANK BY DEFINITION (#2), with significant gaps in rank that highlight competitive pressure within the Pre-Rolls category.
SKU View
Top products for Jun 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1 | Vapes | 0.4% |
Benchmarking
Peer brands benchmarked against Higgs using competitive landscape rank coverage, proximity, and momentum.
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Higgs is dedicated to building a lifestyle brand that fits seamlessly into everyday life, with cannabis at its core. Our mission is to redefine the cannabis experience by making it a natural part of daily routines and activities. We believe cannabis isn't just a product but a way...
HIGGS faces a significant challenge with a 20.5% drop in sales year-over-year. This decline coincides with a premium positioning strategy, despite a recent 14.9% increase in sales over the last three months. The unit volume also plummeted, reflecting a clear shift in consumer preferences.
Categories
2Y Sales Trend
28.1%
Pre-Rolls dominate at 66.4% of sales, although they are down 7.8% YoY. Vapes account for 28.0% but have seen a drastic 26.5% YoY decline. Flower is nearly irrelevant at 5.6% and has fallen 64.2% YoY.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Pre-Rolls | 57.5% | $38.8 | 8.4% |
| Vapes | 22.6% | $32.84 | 73.3% |
| Flower | 19.9% | $45.48 | 13.3% |
Trend View
24-Month Trend

Average Price
$38.38
YoY Sales Trend
41.0%
2Y Sales Trend
28.1%
Category Breakout
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Pre-Rolls | 57.5% | $38.8 | 8.4% |
| Vapes | 22.6% | $32.84 | 73.3% |
| Flower | 19.9% | $45.48 | 13.3% |
State Rank Table
| State | Pre-Roll | Vapes | Flower |
|---|---|---|---|
| Newfoundland And Labrador | 19 | 6 | 7 |
HIGGS thrives primarily in New York, with a notable presence in Newfoundland and Labrador. These two states account for 100% of its market activity, emphasizing a concentrated geographic footprint.
| State | Pre-Roll | Vapes | Flower |
|---|---|---|---|
| 19 | 6 | 7 |
#2 |
| Flower |
| 13.1% |
#3 | Flower | 22.0% |
#4 | Pre-Rolls | 18.0% |
#5 | Pre-Rolls | 23.5% |
#6 | Pre-Rolls | 24.0% |
#7 | Pre-Rolls | 96.4% |
#8 | Pre-Rolls | 75.6% |