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Brand Explorer/Nature's Key

Nature's Key

Apr 2026

Overview

NATURE'S KEY slipped from #4 to #5 in Oklahoma—its sole market. However, recent sales are up 8.4% over the last 3 months, indicating a potential turnaround despite a year-over-year decline of 6.8%. Mid-tier pricing remains a key factor in its positioning.

Categories

Edibles
  • Top Category: Edibles
  • Price Tier: Mid-Market
  • States Active: 1

Top States

Nature's Key logoNature's Key Top StatesApr 2026

Top states where Nature's Key is active based on indexed sales coverage.

Trend View

Nature's Key logoMarket Insights SnapshotApr 2026

24-Month Trend

Nature's Key market trend chart

Average Price

$17.31

YoY Sales Trend

6.8%

2Y Sales Trend

31.3%

Edibles dominate at 100% of NATURE'S KEY sales, though the category is down 6.5% YoY, highlighting a challenging environment. With no other categories represented, the brand's future hinges on its performance in Edibles.

CategorySales ShareAvg PriceYoY
Edibles100.0%$17.316.5%

NATURE'S KEY is concentrated in Oklahoma, accounting for 100% of its sales. This geographic focus limits its market reach, making growth dependent on performance in this state.

StateEdibles
5

Market Position

Nature's Key logoCompetitive LandscapeApr 2026

NATURE'S KEY ranks #5 in the Edibles category, trailing behind leaders SMOKIEZ, WYLD, DOSD EDIBLES, and MOON DUST. The brand's decline from rank #4 to #5 over the past year shows competitive pressure in a saturated market.

Edibles in Oklahoma Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Nature's Key: 5Nature's Key: 5Moon Dust: 4Moon Dust: 4Day Changers: 6Day Changers: 6Country Cannabis: 8Country Cannabis: 7Smokiez: 1Smokiez: 1

SKU View

Nature's Key logoTop Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Tropical Fruit Gummies Cbd 1000 Mg
Tropical Fruit Gummies Cbd 1000 Mg
Edibles8.4%
#2
Tropical Fruit Gummies Cbd 2000 Mg
Tropical Fruit Gummies Cbd 2000 Mg
Edibles123.8%
#3
Blueberry Gummies Cbd 1000 Mg
Blueberry Gummies Cbd 1000 Mg
Edibles4.3%
#4
Strawberry Gummies Cbd 1000 Mg
Strawberry Gummies Cbd 1000 Mg
Edibles12.6%
#5
Peach Gummies Cbd 1000 Mg
Peach Gummies Cbd 1000 Mg
Edibles16.6%
#6
Tropical Fruit Gummies Cbd:cbn 200 Mg
Tropical Fruit Gummies Cbd:cbn 200 Mg
Edibles1848.2%
#7
Watermelon Gummies Cbd 100 Mg
Watermelon Gummies Cbd 100 Mg
Edibles29.1%
#8
Blueberry Gummies 100 Mg
Blueberry Gummies 100 Mg
Edibles317.8%
#9
Cherry Gummies 100 Mg
Cherry Gummies 100 Mg
Edibles1001.7%
#10
Apple Gummies 2000 Mg
Apple Gummies 2000 Mg
Edibles103.3%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Nature's Key using competitive landscape rank coverage, proximity, and momentum.