Ōrale

Top states where Ōrale is active based on indexed sales coverage.

NMNew Mexico

(<$250K)

24-Month Trend

Vapes lead at 62.6% of sales, but saw a 19.8% decline YoY. Meanwhile, Pre-Rolls and Flower suffered even greater losses at -49.5% and -49.9% YoY, respectively, with Edibles plummeting 69.0% YoY, reflecting a significant market shift.

Category	Sales Share	Avg Price	YoY
Vapes	62.6%	$8.3	19.8%
Pre-Rolls	28.9%	$13.83	49.5%
Flower	7.3%	$12.73	49.9%

Trend View

Market Insights SnapshotApr 2026

24-Month Trend

Average Price

$9.65

YoY Sales Trend

34.9%

2Y Sales Trend

66.9%

Category Breakout

Category	Sales Share	Avg Price	YoY
Vapes	62.6%	$8.3	19.8%
Pre-Rolls	28.9%	$13.83	49.5%
Flower	7.3%	$12.73	49.9%

State Rank Table

State	Vapes	Pre-Roll	Flower
New Mexico	26	43	⊖

ŌRALE's geographic footprint is concentrated in New Mexico, which accounts for 100% of sales. This singular focus highlights the brand's vulnerability in a competitive market.

State	Vapes	Pre-Roll	Flower
New Mexico	26	43	⊖

Ranked #26, ŌRALE faces stiff competition in the Vapes category. Peers include DIME INDUSTRIES at #1 and ELEVATED at #2, with a notable rank decline from #22 to #26 over the past year.

Top products for Apr 2026 with sales and momentum indicators.

Product	Category	MoM
#1 Granddaddy Purple Disposables 1000 Mg	Vapes	39.6%
#2 Northern Lights Disposables 1000 Mg	Vapes	16.8%
#3 Maui Wowie Disposables 1000 Mg	Vapes	22.8%
#4 Apple Jack Disposables 1000 Mg	Vapes	8.9%
#5 Super Lemon Haze Disposables 1000 Mg	Vapes	15.3%
#6 Jack Herer Disposables 1000 Mg	Vapes	19.3%
#7 Biscotti Disposables 1000 Mg	Vapes	13.2%
#8 Blue Cheese Disposables 1000 Mg	Vapes	8.2%