Is this your Brand? Log in to Hoodie!

Brand Explorer/Smoke New York

Smoke New York

Apr 2026

Overview

YoY sales plunged 27.5%, yet SMOKE NEW YORK surged from #94 to #45 in California. This shift highlights a premium strategy that may have impacted volume, aligning with a broader market trend of price sensitivity.

Categories

Pre-RollsVapesFlower
  • Top Category: Pre-Rolls
  • Price Tier: Premium
  • States Active: 2

Trend View

Market Insights SnapshotApr 2026

24-Month Trend

Smoke New York market trend chart

Average Price

$30.69

YoY Sales Trend

28.3%

2Y Sales Trend

45266.6%

Pre-Rolls dominate with 47.9% of sales, boasting +67.6% YoY growth; Vapes and Flower lag at -48.7% and -55.8% YoY, respectively. The sharp contrast underscores a significant shift in consumer preference.

CategorySales ShareAvg PriceYoY
Pre-Rolls48.1%$25.1166.9%
Vapes27.7%$26.2750.0%
Flower24.2%$83.7756.0%

SMOKE NEW YORK thrives primarily in New York and California, holding a foothold in just 2 states. The brand's geographic concentration enhances its competitive edge.

StatePre-RollVapesFlower
45⊖⊖
⊖45⊖

Market Position

Competitive LandscapeApr 2026

Ranked #45 in the competitive Pre-Rolls category, SMOKE NEW YORK trails leaders like JEETER and STIIIZY. The brand's ascent from #94 to #45 over the past year reflects a strategic repositioning.

Pre-Rolls in California Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Smoke New York: 51Smoke New York: 45Cannabiotix: 9Cannabiotix: 7Claybourne Co.: 7Claybourne Co.: 8Jeeter: 1Jeeter: 1Stiiizy: 2Stiiizy: 2

SKU View

Top Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Smoke & Mirrors [1g] 20 Pack Pre Roll
Smoke & Mirrors [1g] 20 Pack Pre Roll
Pre-Rolls26.4%
#2
Mamba Buds 28 Gram
Mamba Buds 28 Gram
FlowerN/A
#3
Galactic Runtz Buds 28 Gram
Galactic Runtz Buds 28 Gram
Flower1944.2%
#4
Cherry Delight 20 Pack Pre Rolls 20 Gram
Cherry Delight 20 Pack Pre Rolls 20 Gram
Pre-Rolls46.4%
#5
Peanut Butter Breath Buds 28 Gram
Peanut Butter Breath Buds 28 Gram
Flower160.7%
#6
Zoap Buds 28 Gram
Zoap Buds 28 Gram
Flower124.2%
#7
Zprite Buds 3.50 Gram
Zprite Buds 3.50 Gram
Flower102.9%
#8
Rocket Fuel 20 Pack Pre Rolls 20 Gram
Rocket Fuel 20 Pack Pre Rolls 20 Gram
Pre-Rolls163.5%

Benchmarking

Competitive Peer Set

Search all brands

Peer brands benchmarked against Smoke New York using competitive landscape rank coverage, proximity, and momentum.