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Brand Explorer/Sunset Lake

Sunset Lake

Apr 2026

Overview

YoY growth plummeted 24.5% for SUNSET LAKE, sliding from #3 to #5 in Vermont's <250K tier. Premium pricing strategies may be failing to connect with consumers, as evidenced by an 11.9% sales drop over the past three months.

Categories

VapesFlowerEdiblesOralPre-RollsCbd
  • Top Category: Vapes
  • Price Tier: Premium
  • States Active: 1

Top States

Sunset Lake Top StatesApr 2026

Top states where Sunset Lake is active based on indexed sales coverage.

Trend View

Market Insights SnapshotApr 2026

24-Month Trend

Sunset Lake market trend chart

Average Price

$25.01

YoY Sales Trend

24.5%

2Y Sales Trend

16.7%

Vapes capture 38.0% of total sales, but have seen a -6.6% YoY decline. Flower is struggling, down 45.1% YoY, while Edibles are surging at +41.3% YoY, showcasing a notable shift in consumer preferences.

CategorySales ShareAvg PriceYoY
Vapes38.7%$24.266.6%
Flower34.0%$39.5945.1%
Edibles11.4%$18.4841.3%
Oral8.0%$52.0611.2%
Pre-Rolls6.6%$8.9342.1%

Vermont is the sole market for SUNSET LAKE, representing 100% of sales. The geographic concentration underscores a limited but focused brand presence in this state.

StateVapesFlowerEdiblesOralPre-Roll
51212436

Market Position

Competitive LandscapeApr 2026

Currently ranked #5 in Vapes, SUNSET LAKE lags behind SATORI (#1) and VALLEY ORGANICS (#2). The brand lost 2 spots to VALLEY ORGANICS and 4 to THE FLYING CACTUS over the past year.

Vapes in Vermont Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Sunset Lake: 4Sunset Lake: 5Hey Bud: 5Hey Bud: 4Mountain Girl Can…: 6Mountain Girl Can…: 6The Flying Cactus: 9The Flying Cactus: 3Satori: 1Satori: 1

SKU View

Top Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Raspberry Parfait Cartridges 1000 Mg
Raspberry Parfait Cartridges 1000 Mg
Vapes19.9%
#2
Nox Cookies Cartridges 1000 Mg
Nox Cookies Cartridges 1000 Mg
Vapes52.8%
#3
Raspberry Parfait Shake 14 Gram
Raspberry Parfait Shake 14 Gram
Flower10.3%
#4
Jelly Donutz Shake 14 Gram
Jelly Donutz Shake 14 Gram
Flower41.5%
#5
Blueberry Muffin Cartridges 1000 Mg
Blueberry Muffin Cartridges 1000 Mg
VapesN/A
#6
Nox Cookies Buds 28 Gram
Nox Cookies Buds 28 Gram
Flower210.1%
#7
Strawberry Pie Rosin Cartridges 500 Mg
Strawberry Pie Rosin Cartridges 500 Mg
Vapes42.1%
#8
Blackberry Gummies Cbd:cbn 100 Mg
Blackberry Gummies Cbd:cbn 100 Mg
Edibles72.1%
#9
Blackberry Gummies Cbd:cbn 100 Mg
Blackberry Gummies Cbd:cbn 100 Mg
Edibles71.7%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Sunset Lake using competitive landscape rank coverage, proximity, and momentum.