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Figr

Aug 2026

Overview

FIGR grows cannabis with character and integrity. Character that was bred through five generations of farming experience and homegrown appreciation for hand-crafted goods.

Rank improved from #18 to #13 in Ontario—sales surged 30.9% over the last 3 months. Mid-tier positioning reflects a positive shift in consumer preferences.

Categories

FlowerPre-RollsConcentratesVapes
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 7

Trend View

Figr logoMarket Insights SnapshotAug 2026

24-Month Trend

Figr market trend chart

Average Price

$31.65

YoY Sales Trend

0.3%

2Y Sales Trend

75.9%

Flower dominates at 70% but declined 11.1% YoY; however, Pre-Rolls soared 43.1% and Concentrates skyrocketed 2562.0% YoY, highlighting shifting consumer demand.

CategorySales ShareAvg PriceYoY
Pre-Rolls30.5%$19.929.5%

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Top cannabis brands in Ontario lead with 76% of sales, followed by Alberta at 11.8% and British Columbia at 5.9%. Geographic concentration is significant with the top state driving most sales.

StateFlowerPre-RollAccessoriesConcentratesEdiblesOralOtherTopicalsVapor Pens
771234
72423

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Market Position

Figr logoCompetitive LandscapeAug 2026

#13 in Flower, competing with WEATHERED ISLANDS (#2), SMOKES (#3), and CALI SLIMZ (#1). Gained rank over the past year but remains 11 spots behind the leader.

Flower in Ontario Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Figr: 9Figr: 6Pure Sunfarms: 5Pure Sunfarms: 5Good Supply: 7Good Supply: 7The Original Fras…: 6The Original Fras…: 8Shred: 1Shred: 1

SKU View

Figr logoTop Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Midnight Sherb Buds 3.50 Gram
Midnight Sherb Buds 3.50 Gram
Flower70.6%
#4
Mellow Buds 14 Gram
Mellow Buds 14 Gram
Flower14.9%
#6
Golden Hour 10 Pack Pre Rolls 3.50 Gram
Golden Hour 10 Pack Pre Rolls 3.50 Gram
Pre-Rolls93.0%
#8
Garlic Truffle 10 Pack Pre Rolls 3.50 Gram
Garlic Truffle 10 Pack Pre Rolls 3.50 Gram
Pre-Rolls75.5%
#10
Ice Cream Cake Buds 14 Gram
Ice Cream Cake Buds 14 Gram
Flower117.9%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Figr using competitive landscape rank coverage, proximity, and momentum.