Top States
Insa Top StatesApr 2026
Top states where Insa is active based on indexed sales coverage.
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Insa
Apr 2026
Overview
Insa is not some la-di-da so-and-so that’s going to carry you away to a land of make believe. It’s cannabis for real life: the good days and the ‘bout to get better. Insa offers premium cannabis in a variety of formats and functions to help wind you up, calm you down, ease your a...
INSA dropped from #5 to #6 in Massachusetts despite a 16.8% sales uptick over the last three months. Year-over-year revenue fell 7.5%, a mid-tier squeeze where volume holds but pricing erodes. The recent rebound bears watching.
Categories
FlowerVapesEdiblesPre-RollsConcentratesOralTopicals
- Top Category: Flower
- Price Tier: Mid-Market
- States Active: 3
Trend View
Market Insights SnapshotApr 2026
24-Month Trend
Average Price
$23.33
YoY Sales Trend
9.2%
2Y Sales Trend
18.0%
Flower commands 47.6% of INSA's mix but slid 1.6% YoY. Edibles are the lone bright spot at 20.2% share and +1.2% YoY growth. Vapes cratered 19.3% and Concentrates fell 20.6%, signaling a sharp pullback in extract categories.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Flower | 49.4% | $31.89 | 1.3% |
| Vapes | 18.3% | $27.62 | 17.6% |
| Edibles | 17.6% | $21.39 | 12.4% |
| Pre-Rolls | 7.1% | $7.72 | 12.6% |
| Concentrates | 5.6% | $26.39 | 16.5% |
| Oral | 1.7% | $16.28 | 32.8% |
Trend View
Market Insights SnapshotApr 2026
24-Month Trend
Average Price
$23.33
YoY Sales Trend
9.2%
2Y Sales Trend
18.0%
Category Breakout
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Flower | 49.4% | $31.89 | 1.3% |
| Vapes | 18.3% | $27.62 | 17.6% |
| Edibles | 17.6% | $21.39 | 12.4% |
| Pre-Rolls | 7.1% | $7.72 | 12.6% |
| Concentrates | 5.6% | $26.39 | 16.5% |
| Oral | 1.7% | $16.28 | 32.8% |
State Rank Table
| State | Flower | Vapes | Edibles | Pre-Roll | Concentrates | Oral |
|---|---|---|---|---|---|---|
| Massachusetts | 6 | 13 | 22 | 28 | 14 | 7 |
| Pennsylvania | 29 | 45 | 3 | ⊖ | 18 | 9 |
| Florida | 30 | 30 | 23 | 39 | 27 | 20 |
INSA operates across just three states, with Massachusetts holding 52.4% of share. Florida (24.7%) and Pennsylvania (22.9%) round out the footprint. Among top cannabis brands in Massachusetts, geographic concentration remains high.
| State | Flower | Vapes | Edibles | Pre-Roll | Concentrates | Oral |
|---|---|---|---|---|---|---|
| 6 | 13 | 22 | 28 | 14 | 7 | |
| 29 | 45 | 3 | ⊖ | 18 | 9 | |
| 30 | 30 | 23 | 39 | 27 | 20 |
Market Position
Competitive LandscapeApr 2026
INSA slipped from #5 to #6 in Flower over 12 months, now trailing REALM CANNABIS at #5 by one spot. SIMPLY HERB holds the #1 position. INSA gained one spot versus each peer's prior standing, but the field tightened around it.
SKU View
Top Selling ProductsApr 2026
Top products for Apr 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1  | Flower | 22.5% |
#2 | Flower | 13.3% |
#3  | Flower | 44.6% |
#4 | Flower | N/A |
#5  | Flower | 67.5% |
#6 | Flower | 312.9% |
#7  | Flower | 330.5% |
#8 | Flower | 392.5% |
#9  | Flower | 793.6% |
#10  | Flower | 501.7% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Insa using competitive landscape rank coverage, proximity, and momentum.
