Trulieve

Top states where Trulieve is active based on indexed sales coverage.

FLFlorida

($5-10M)

GAGeorgia

(<$250K)

WVWest Virginia

(<$250K)

MDMaryland

(<$250K)

PAPennsylvania

(<$250K)

24-Month Trend

Vapes command 67.8% of sales with +40.9% YoY growth, while Accessories nearly matched that pace at +41.4%. Concentrates collapsed -93.4% YoY and Flower fell -87.6%, signaling TRULIEVE is consolidating hard around its vape-dominant portfolio.

Category	Sales Share	Avg Price	YoY
Vapes	67.3%	$38.18	41.9%
Oral	26.8%	$65.74	1.4%
Accessories	3.7%	$13.05	18.8%

Trend View

Market Insights SnapshotApr 2026

24-Month Trend

Average Price

$39.55

YoY Sales Trend

3.0%

2Y Sales Trend

31.2%

Category Breakout

Category	Sales Share	Avg Price	YoY
Vapes	67.3%	$38.18	41.9%
Oral	26.8%	$65.74	1.4%
Accessories	3.7%	$13.05	18.8%

State Rank Table

State	Vapes	Oral	Accessories
Georgia	⊖	2	⊖
Florida	4	1	2
Pennsylvania	⊖	⊖	7
West Virginia	⊖	⊖	8
Maryland	⊖	⊖	15

Florida accounts for 93% of sales, making TRULIEVE one of the top cannabis brands in Florida by a wide margin. Georgia trails at 2.9% with West Virginia at 1.2%, leaving the brand active across 5 states but heavily single-state dependent.

State	Vapes	Oral	Accessories
Georgia	⊖	2	⊖
Florida	4	1	2
Pennsylvania	⊖	⊖	7
West Virginia	⊖	⊖	8
Maryland	⊖	⊖	15

TRULIEVE holds #4 in Vapes, three spots behind category leader SELECT and trailing ROLL ONE and MODERN FLOWER. It gained two spots over MODERN FLOWER and FLOAT but lost ground to ROLL ONE (-3 spots) and SUNSHINE CANNABIS (-2 spots) over the past year.

Top products for Apr 2026 with sales and momentum indicators.

Product	Category	MoM
#1 Capsules 30ct 1500mg (sativa)	Oral	19.2%
#2 Capsules Cbd 30ct 300mg	Oral	9.2%
#3 9 Lb Hammer Specialty Vape 1000 Mg	Vapes	13.1%
#4 Pineapple Express Specialty Vape 1000 Mg	Vapes	10.6%
#5 Blue Dream Specialty Vape 1000 Mg	Vapes	8.3%
#6 Durban Poison Specialty Vape 1000 Mg	Vapes	54.4%
#7 Italian Diesel Specialty Vape 1000 Mg	Vapes	83.5%
#8 Cold Creek Kush Specialty Vape 1000 Mg	Vapes	755.5%
#9 Jack Herer Specialty Vape 1000 Mg	Vapes	1723.3%
#10 Nectar Del Sol Specialty Vape 1000 Mg	Vapes	284.0%