Best-Selling Topicals in Oklahoma

Top Topicals brands in Oklahoma: Bison & Rose, 788 Collection, Drool.

1. #1
   
   Bison & Rose▼4.8% MoM
2. #2
   
   788 Collection▼8.2% MoM
3. #3
   
   Drool▼5.1% MoM
4. #4
   
   Jkj Processing▲From 6▲78.8% MoM
5. #5
   
   Lake & Bake▼From 4▼28.3% MoM

Flower still commands over half the market at 51.7% share but slid 14.5% year over year, while concentrates suffered the steepest decline at 33.6%, shrinking to just 6.4% of sales. Pre-rolls were the lone bright spot, posting a modest 0.8% gain and holding 13.9% share as consumers gravitate toward convenience formats. Vapes held relatively steady with a 3.9% decline and 19.3% share, while edibles dropped 20.8%, suggesting price-sensitive consumers are pulling back on higher-margin categories. Brands like CURE and INJOY continue to compete for shelf space across these shifting segments.

Category	Sales	Avg Price	YoY
#1Flower	$25-35M	$21.37	▼ 13.6%
#2Vapes	$10-15M	$18.72	▲ 17.8%
#3Pre-Rolls	$5-10M	$10.69	▲ 1.8%
#4Edibles	$2.5-5M	$14.75	▼ 4.7%
#5Concentrates	$2.5-5M	$20.35	▼ 26.8%
#6Accessories	$250-500K	$8.87	▼ 9.2%
#7Oral	<$250K	$19.01	▼ 16.7%
#8TopicalsSelected	<$250K	$19.77	▼ 4.3%
#9Other	<$250K	$18.93	▲ 590.7%
#10Cbd	<$250K	$15.95	▲ 70.5%
#11Home-Grow	<$250K	$38.6	▼ 66.0%