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Curaleaf

Aug 2026

Overview

Our mission is to help our patients to Live Life Well. Curaleaf offers high-quality, affordable and consistent medical cannabis products in a continually growing variety of forms including tinctures, vape cartridges, capsules, micro-tablets and ground flower.

CURALEAF's growth has collapsed with a staggering YoY decline of 65.5%. The brand's rank has slipped from #12 to #34, reflecting a troubling trend in market presence. Recent months show a 41.4% drop, emphasizing the urgent need for strategic reevaluation.

Categories

FlowerConcentratesPre-RollsVapesOralEdiblesTopicalsAccessories
  • Top Category: Flower
  • Price Tier: Mid-Market
  • States Active: 4

Trend View

Curaleaf logoMarket Insights SnapshotAug 2026

24-Month Trend

Curaleaf market trend chart

Average Price

$16.01

YoY Sales Trend

54.5%

2Y Sales Trend

78.0%

Flower dominates at 45.6%, yet has plummeted 74.1% YoY. Concentrates hold 22.8% with a 35.1% decline, while Pre-Rolls at 11.2% have fallen 66.3%. Vapes and Edibles also struggle, showcasing a broader category contraction.

CategorySales ShareAvg PriceYoY
Concentrates21.6%$23.4226.9%
Vapes9.8%$14.4717.1%

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CURALEAF's footprint spans four states, with a stronghold in Florida (43.8%) and notable shares in Connecticut (29.2%) and Arizona (24.6%). This geographic concentration highlights potential growth areas amidst overall brand challenges.

StateFlowerConcentratesPre-RollVapor PensOralAccessoriesEdiblesTopicals
15⊖⊖⊖⊖⊖⊖⊖
161720⊖⊖⊖23⊖

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Market Position

Curaleaf logoCompetitive LandscapeAug 2026

CURALEAF ranks #34 in the Flower category, trailing market leaders like ABUNDANT ORGANICS and JUST FLOWER by significant margins. The brand has lost 22 spots to ABUNDANT ORGANICS and 18 to JUST FLOWER, underscoring a competitive gap that needs addressing.

Flower in Arizona Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Curaleaf: 28Curaleaf: 15Mint Cannabis Com…: 19Mint Cannabis Com…: 4Just Flower: 2Just Flower: 2Find: 4Find: 1Abundant Organics: 1Abundant Organics: 3

SKU View

Curaleaf logoTop Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
White Hot Guava Buds 14 Gram
White Hot Guava Buds 14 Gram
Flower7.9%
#4
Atomic Breath Buds 3.50 Gram
Atomic Breath Buds 3.50 Gram
Flower35.8%
#6
Pink Champagne Cartridges 500 Mg
Pink Champagne Cartridges 500 Mg
Vapes55.3%
#8
Orbit Cookies 1 Pack Pre Rolls 1 Gram
Orbit Cookies 1 Pack Pre Rolls 1 Gram
Pre-Rolls94.6%
#10
Critical Buds 3.50 Gram
Critical Buds 3.50 Gram
Flower267.4%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Curaleaf using competitive landscape rank coverage, proximity, and momentum.