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Brand Explorer/Haute & Heady

Haute & Heady

Apr 2026

Overview

Haute & Heady is the culmination of a lifetime spent obsessing over food and cannabis, an innovative playground where those two substances can harmoniously meld with each other in new and unexpeted ways. Our dedication to high end, local sourcing and commitment to innovation are...

YoY growth at +27.9% positions HAUTE & HEADY as a mid-tier cannabis brand on the rise. Over the past three months, sales surged by 20.6%, demonstrating strong momentum.

Categories

EdiblesFlowerPre-RollsOral
  • Top Category: Edibles
  • Price Tier: Mid-Market
  • States Active: 2

Trend View

Haute & Heady logoMarket Insights SnapshotApr 2026

24-Month Trend

Haute & Heady market trend chart

Average Price

$23.13

YoY Sales Trend

27.9%

2Y Sales Trend

98.9%

Flower leads with a staggering +129.9% YoY growth, making it the fastest-growing category. Edibles retain the largest share at 46.0%, despite a slight decline of 1.3%. Pre-Rolls also show promise with +53.6% YoY.

CategorySales ShareAvg PriceYoY
Edibles46.1%$23.281.3%
Flower29.9%$25.57129.9%
Pre-Rolls21.6%$20.6553.6%
Oral2.4%$19.9634.7%

HAUTE & HEADY excels in California and Vermont, dominating the top cannabis brands in these states with shares of 50.7% and 49.3%, respectively. The brand is currently active in 2 states.

StateEdiblesFlowerPre-RollOral
3⊖⊖13

Market Position

Haute & Heady logoCompetitive LandscapeApr 2026

#3 in Edibles, HAUTE & HEADY trails UPSTATE ELEVATOR SUPPLY CO. at #1 and VTREATZ at #2. Competitive tension is evident as it seeks to close the gap with peers like PINNACLE VALLEY FARMS.

Edibles in Vermont Rankings (Last 4 Months)Jan 2026Feb 2026Mar 2026Apr 2026Haute & Heady: 3Haute & Heady: 3Vtreatz: 2Vtreatz: 2Pinnacle Valley F…: 4Pinnacle Valley F…: 4Somewhere On The …: 7Somewhere On The …: 5Highly Rooted: 5Highly Rooted: 7

SKU View

Haute & Heady logoTop Selling ProductsApr 2026

Top products for Apr 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Formula 1 Buds 3.50 Gram
Formula 1 Buds 3.50 Gram
Flower90.8%
#2
Lemonade Rosin Gummies 100 Mg
Lemonade Rosin Gummies 100 Mg
Edibles26.1%
#3
Crunch Berries Buds 3.50 Gram
Crunch Berries Buds 3.50 Gram
Flower331.6%
#4
Super Boof Buds 3.50 Gram
Super Boof Buds 3.50 Gram
Flower96.5%
#5
Bubble Gum Og Buds 3.50 Gram
Bubble Gum Og Buds 3.50 Gram
Flower36.0%
#6
Mandarin Cookies Buds 3.50 Gram
Mandarin Cookies Buds 3.50 Gram
Flower148.9%
#7
Versace Buds 3.50 Gram
Versace Buds 3.50 Gram
Flower248.3%
#8
Runtz 1 Pack Pre Rolls 1 Gram
Runtz 1 Pack Pre Rolls 1 Gram
Pre-Rolls285.2%
#9
Cherry Bubblegum 1 Pack Pre Rolls 1 Gram
Cherry Bubblegum 1 Pack Pre Rolls 1 Gram
Pre-Rolls194.4%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Haute & Heady using competitive landscape rank coverage, proximity, and momentum.