Versus

Top states where Versus is active based on indexed sales coverage.

ONOntario

($1-2.5M)

BCBritish Columbia

($.5M-1M)

ABAlberta

($.5M-1M)

MBManitoba

(<$250K)

SKSaskatchewan

(<$250K)

24-Month Trend

Flower leads at 35.9% of total sales but is down 40.9% YoY. Vapes, however, are thriving, capturing 34.7% of total sales with a striking 35.8% increase YoY, highlighting a significant category shift.

Category	Sales Share	Avg Price	YoY
Flower	36.0%	$26.56	40.9%
Vapes	34.8%	$20.16	35.8%
Pre-Rolls	14.6%	$16.82	20.0%
Edibles	11.9%	$5.86	6.7%
Concentrates	2.7%	$15.36	14.6%

Trend View

Market Insights SnapshotApr 2026

24-Month Trend

Average Price

$16.27

YoY Sales Trend

18.9%

2Y Sales Trend

11.9%

Category Breakout

Category	Sales Share	Avg Price	YoY
Flower	36.0%	$26.56	40.9%
Vapes	34.8%	$20.16	35.8%
Pre-Rolls	14.6%	$16.82	20.0%
Edibles	11.9%	$5.86	6.7%
Concentrates	2.7%	$15.36	14.6%

State Rank Table

State	Flower	Vapes	Pre-Roll	Edibles	Concentrates
Manitoba	7	8	16	15	19
Saskatchewan	6	8	19	21	13
Ontario	22	10	⊖	9	⊖
British Columbia	13	8	27	27	11
Alberta	18	19	37	9	11

VERSUS holds a strong market presence in Ontario (58.8%), British Columbia (21.9%), and Alberta (13.3%), engaging across 5 states. This geographic concentration underscores its position among the top cannabis brands in Canada.

State	Flower	Vapes	Pre-Roll	Edibles	Concentrates
Manitoba	7	8	16	15	19
Saskatchewan	6	8	19	21	13
Ontario	22	10	⊖	9	⊖
British Columbia	13	8	27	27	11
Alberta	18	19	37	9	11

Currently ranked #9 in the competitive Vapes category, VERSUS is 8 spots behind BACK FORTY (#1) and 7 spots behind SPINACH (#2). Despite a positive rank shift, it has lost ground to key competitors in recent months.

Top products for Apr 2026 with sales and momentum indicators.

Product	Category	MoM
#1 Girl Scout Cookies 1 Pack Pre Rolls 0.50 Gram	Pre-Rolls	N/A
#2 Purple Afghani 1 Pack Pre Rolls 0.50 Gram	Pre-Rolls	N/A
#3 Yuzu Ready To Drink Cbc 355 Ml	Edibles	N/A
#4 Grease Monkey 1 Pack Pre Rolls 0.50 Gram	Pre-Rolls	N/A
#5 Durban Punch 1 Pack Pre Rolls 0.50 Gram	Pre-Rolls	N/A
#6 Cali Blast Live Resin Cartridges 1000 Mg	Vapes	10.1%
#7 Purple Afghani Buds 7 Gram	Flower	15.0%
#8 White Widow Shatter 1 Gram	Concentrates	12.0%
#9 Durban Punch 10 Pack Pre Rolls 5 Gram	Pre-Rolls	64.0%
#10 Old School Buds 3.50 Gram	Flower	1258.9%